Government Manifesto Event Featuring New Wave Gospel Choir

Category: Political Events & Community Engagement
Explore more examples of how Momentum Music Talent Agency creates meaningful experiences through live entertainment.
​
The Brief
​Momentum Music Talent Agency was approached by the Labour Party to secure uplifting live entertainment for their Race & Faith Manifesto event, held during the general election period. The aim was to energize the community and create a positive, engaging atmosphere before the arrival of key cabinet members.
Due to a last-minute cancellation by another choir, New Wave Gospel Choir was booked just days before the event. They were provided with a specific repertoire to perform three songs that would resonate with the audience and align with the event’s themes.

The Solution
Despite the tight timeline, New Wave Gospel Choir rose to the challenge with professionalism and enthusiasm:
  • They quickly mastered the set repertoire, delivering powerful renditions that uplifted and united the audience.
  • Their interactive performance encouraged attendees to clap and sing along, creating a sense of community and joy.
  • Accompanied by a highly skilled keyboardist, their delivery was both soulful and dynamic, perfectly matching the event’s tone.

The Result
The event was a resounding success, with New Wave Gospel Choir captivating the audience and exceeding expectations. Key highlights include:
  • Audience Engagement: The choir’s performance brought energy and positivity, leaving the audience inspired and uplifted.
  • High-Profile Recognition: The choir had the opportunity to meet Diane Abbott and Dawn Butler, with their performance featured live on the BBC and covered in various press outlets.
  • Swift Turnaround: Momentum’s ability to secure high-quality performers on short notice ensured the event ran smoothly and achieved its objectives.

Key Outcomes
  • Memorable Entertainment: The powerful voices of New Wave Gospel Choir and their interactive approach left a lasting impression on both guests and organisers.
  • Media Coverage: The choir’s performance gained significant exposure, enhancing the event’s impact and reach.
  • Client Satisfaction: Momentum delivered exactly what was required, ensuring the Labour Party’s vision for the event was executed flawlessly.
​
Client Testimonial -
"Thank you so much for organising this and to the wonderful choir for their exceptional performance. Very powerful voices and a highly skilled keyboardist. All guests were blown away, and they particularly enjoyed the interaction when the choir encouraged people to clap and sing along. I highly recommend New Wave Gospel Choir for any function—they are adaptable, organized, and professional. Thank you again for making the event so memorable. A VERY important point—thank you for turning this around in a few days and delivering the exact brief—just what the senior shadow Cabinet wanted."*
– Labour Party Event Organiser

Why Choose Momentum Music Talent Agency?

We specialise in curating bespoke entertainment experiences tailored to meet your event's unique requirements. From understanding your goals to handpicking the ideal artists, we ensure every detail contributes to a flawless experience.


Event Summary
  • Location: Race & Faith Manifesto Event, West London
  • Performers: New Wave Gospel Choir
  • Event Type: Political Events & Community Engagement