artist brand development bootcamp

Watch the free webinar hosted by the founder of the bootcamp Afaron Gordon.
​This free webinar outlines the curriculum  along with testimonials from creatives that have been apart of bootcamp.

tap to watch the free webinar on youtube 

what is the abdb?

Learn how to grow your brand & monetise from your fan base without the support of a mainstream backer in under 6 weeks.
This model is a unique and modern way for independent artists to develop a team, generate a successful brand, and monetise from their audience.

Who is this bootcamp for?
This bootcamp is aimed to help independent creatives that want to develop a sustainable career and have 100% ownership of everything.

Aimed at:
  • Artists
  • DJs
  • Managers
  • Bands 
  • ​A&Rs
  • Music Producers

What is included in this bootcamp?

  • Online Courses - Over 6 weeks you will join our music consultants in a 1-hour zoom lessons. Our specialised courses are filled with answering your questions and presenting interactive powerpoints that provide solutions while using this model. 
 
  • Downloadable templates - We have tailor-made worksheets and templates for you to use after each lesson to put theory into practical action.​
 
  • Industry Professionals - Our music consultants and industry professionals have over 20 years of experience in the music business and have a range of skills across multiple areas. 

Learn more about the creator of the brand development bootcamp

Music Supervision & Licensing Masterclass

Ever wondered how to pitch your music to a music supervisor?
Register to the Music Supervision & Licensing Masterclass feat. Patricia Carrera.

Patricia Carrera has over 18 years working in royalty collection for artists and authors, more than 10 years doing licensing for films, tv and advertising, and about 5 being a music supervisor and consultant for films, TV, adv.. Represents the international music producer Phil Vinall and handles issues for artists such as Beto Cuevas, Ely Guerra, Enjambre, Pato Machete, Jonaz and many more.

MASTERCLASS TOPICS INCLUDE:
  • The role of a music supervisor
  • Protecting your music
  • How to pitch your music to music supervisors
  • Creating music into Film, TV and Games
  • What is needed to get your music licensed

BOOTCAMP CURRICULUM 

wEEK 1 - CREATIVE DEVELOPMENT

Quality & quantity, is it really important anymore?

Many artists in the music industry release large quantities of music with average quality of music that is rarely heard and some release fewer releases and the quality is extremely high.
​
Our music consultants help break down the performance goals that you want to achieve and provide templates for you to consistently develop your talent and effectively study your artistic inspirations.

wEEK 2 - BRANDING DEVELOPMENT

As an independent artist, you should perceive your career as a brand just as much as artistry. How you present your content to your audience is very important.


In this class, you'll receive a tailor-made template helping you to identify your brand image and effectively use content ideas to communicate context to your audience.

wEEK 3 - MARKETING

Your success as an artist requires scheduled marketing and promotion that's engaging.

In this lesson, you will learn how to create successful marketing campaigns that increase audience engagement and showcase your creativity as an artist.

wEEK 4 - DEVELOPING A TEAM

Having a great team that supports your vision allows you to focus on creating.

Identify the roles needed in your team and how to recruit effectively. We also examine how you develop a budget and how to negotiate win-win scenarios with your team.

wEEK 5 - BUILDING A DATABASE

To build a successful career with limited help from a mainstream backer you need to monetise from your audience. You have more leverage when you have more data and support from your audience.


This lesson will help you build a database from scratch and provide the tools on how to increase and monetise from your fanbase.

Special Guest / Q&A Session

With the distribution and development of music becoming very "microwavable", there needs to be new methods and models for the future of the industry, especially for independent artists.

Most artists may need a different perspective to fully understand this DIY model and how successful it really is.

Join our Q&A session with industry professionals explaining the pros and cons of this model and others questions that you have.